Know what you wear: The North Face

Around Cleveland, there has been a sudden BOOM in the purchase of North Face jackets. Although North Face is an EXCELLENT winter jacket, majority is buying these jackets for the hype, and completely ignorant to the history behind these jackets.

The North Face, Inc. is an outdoor product company specializing in outerwear, fleece, footwear, and equipment such as backpacks, tents, and sleeping bags. The clothing and equipment lines are catered towards wilderness chic, climbers, mountaineers, skiers, snowboarders, hikers, and endurance athletes. The company sponsors professional athletes from the worlds of running, climbing, skiing and snowboarding including David Carrier Porcheron and Johan Olofsson. - Via Wikipedia 

Click for History and some of my choices!